"Marrakech has an energy. Those are my roots. It’s there, the people, the traditions, the attitude, it’s all there. I’m just cooking it, making different dishes (...) I’m trying to turn things upside down but making sure it retains authenticity. I have to stay honest and truthful to what’s around me. I’m giving back to the community. And I like that very much." - Hassan Hajjaj
Hassan Hajjaj was born in 1961 in Larache, Morocco. He lives and works between Marrakech and London. He evolves between several artistic universes: photography, fashion, music, cinema and design, while presenting a critical and uninhibited point of view on consumer society.